Connecting PEI’s North Shore to the World

Minister Heath MacDonald (far left) joins (from left to right) Dale Larkin, Owner of Inn on the Pier; Matthew Jelley, Chair of the Resort Municipality; Kim Champion, Account Executive with Eastlink; and Malpeque MP Wayne Easter.

Investing in Infrastructure -

Popular tourism destination receiving communication infrastructure upgrades

Each summer, in quiet communities along the north shore of PEI, seasonal businesses open their doors to welcome an influx of excited visitors. Tourism is a way of life in the Resort Municipality of Stanley Bridge, Hope River, Bayview, Cavendish and North Rustico, where a year-round population of 250 can swell up to 10,000 summer residents, supporting 160 businesses in peak season. Rural communities across Canada continue to work hard to create a sustainable economy by showcasing their unique strengths and resources, and being connected to the rest of the world plays an important role.
The Honourable Wayne Easter, Member of Parliament for Malpeque, on behalf of the Honourable Navdeep Bains, Minister of Innovation, Science and Economic Development and Minister responsible for the Atlantic Canada Opportunities Agency (ACOA), and the Honourable Heath MacDonald, Minister of Economic Development and Tourism, today announced infrastructure upgrades for the Resort Municipality.
The Government of Canada, through ACOA’s Innovative Communities Fund (ICF), is providing $62,500 to develop broadband internet infrastructure and support business growth for the high density tourism area within the Resort Municipality. The Province of PEI, through the Department of Economic Development and Tourism, is contributing $20,832 to the initiative. Local stakeholders in the industry have committed to financing a portion, while the Resort Municipality will contribute a further $11,668 from collected Gas Tax. Upgrades will cover Route 6 from Bayview into the community of Stanley Bridge, a portion of Reid Road and Seawood Estates.
This project demonstrates the Government’s new approach to economic development through innovation. Over the next five years, all six regional development agencies, including ACOA, will invest a total of $1.5 billion to strengthen innovation capacity and economic growth in each region of the country. Part of these investments will go towards supporting regional businesses like those based in the Resort Municipality that are adopting new technologies to boost their innovation capacity and competitiveness.
“This is a timely initiative for the Resort Municipality. Generations have visited this iconic PEI destination and as new tourism product is developed, its popularity continues to grow. The Government of Canada recognizes tourism as a major contributor to the Island economy and we want to ensure that businesses have the capacity to adapt and expand. These strategic upgrades will go a long way to supporting employment in our rural regions.”
- The Honourable Wayne Easter, Member of Parliament for Malpeque

“The Province is committed to assisting rural communities across Prince Edward Island that are in need of improved internet services. This project is an excellent example of what can be achieved when residents, municipalities, government and internet service providers work together toward a common goal. It will also serve as a roadmap for other communities to follow as they move to acquire better, more reliable internet.”
 - The Honourable, Heath MacDonald, PEI Minister of Economic Development and Tourism

“Tourism is the key economic driver in this area, and that is why the Resort Municipality continues to work together to make things happen to better position our businesses to succeed. Access to high speed internet is no longer a perk of a travel destination, it’s an expectation of travelers. To remain competitive, this project was a priority of our community and we’re pleased to receive support from both levels of government.”
- Matthew Jelley, Chair, Resort Municipality of Stanley Bridge, Hope River, Bayview, Cavendish and North Rustico
Media contact:
Andrew Sprague
Senior Communications Officer
Department of Economic Development and Tourism

General Inquiries

Department of Economic Growth, Tourism and Culture
3rd Floor North, Shaw Building
105 Rochford Street
PO Box 2000
Charlottetown, PE C1A 7N8

Phone: 902-368-5540
Fax: 902-894-0342