May
6
2021

New supports for PEI film industry

The Province is launching a new film fund to help grow the film and television industry on Prince Edward Island.

The goal of the PEI Film Production Fund (PEIFPF) is to:

  • grow the skilled labour pool and support the development of local creative industry workers; 
  • build the capacity of the domestic PEI film and television production industry; 
  • provide PEI producers with an opportunity to be more competitive in attracting financing and co-production opportunities; and
  • increase the visibility of Prince Edward Island on screens.

“We have a growing, passionate and vibrant film community in Prince Edward Island. We want this new film fund to provide the people in our local industry with the tools they need to build upon the foundation of excellence they’ve been developing in the past few years.”

- Economic Growth, Tourism and Culture Minister Matthew MacKay

The PEIFPF will replace the Prince Edward Island Film Media Fund, launched in 2018. The key changes in this new fund include:

  • an increase in the PEI all-spend rebate rate from 25 per cent to 32-35 per cent; 
  • funding for both local and out of province film producers; 
  • training provisions to encourage the development of a local film crew; and 
  • a new PEI Storytelling Development Fund to support the creation of screen-based script projects by Island filmmakers and writers.

To support these initiatives, Innovation PEI will have a dedicated industry growth specialist who will create a plan to market PEI as a film destination, increase PEI industry visibility, and attract film productions to the Island. 

“As the film industry association, FilmPEI spent a lot of time with Minister MacKay and Innovation PEI to collaborate on the best way forward for the film industry on PEI. We are very excited that the Government of Prince Edward Island has heard the voices of the local film community and is providing the sector with the necessary incentives to make the Island competitive in the national and global market." Renee Laprise, Executive Director FilmPEI.

"The film industry is a real engine of employment for PEI's arts and culture workforce." said Mark Sandiford, Executive Director of CreativePEI. "This isn't just great news for people who work in film, it will create lots of well paying work for people from theatre, music, visual arts and more."

In 2019, the provincial government established a film industry working group to explore ways to attract productions to film in PEI and help grow the local industry. The recommendations that were put forward to government by the working group helped create the PEIFPF.

Media contact:
Hillary MacDonald
Department of Economic Growth, Tourism and Culture
902-394-6368
hpsmacdonald@gov.pe.ca 

 
 

General Inquiries

Cultural Development Division, Innovation PEI
Department of Economic Growth, Tourism and Culture
94 Euston Street
PO Box 910
Charlottetown, PE C1A 7L9
Telephone: 902-368-6300
Toll-free (North America): 1-800-563-3734
Fax: 902-368-6301

slpratt@gov.pe.ca